Charitable real estate

Apparently, when reddit.com had some downtime they displayed a link to a Haiti donation page.  I wasn't trying to access Reddit while it was down, so I didn't see it myself, but it would appear that they managed to raise quite a bit of money.

Given that some web sites front pages are incredibly valuable real estate this is a really good idea;  to display something more useful than "we're down".  I wish more sites would adopt this.

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